First we scanned for virus. Then we scanned for spyware. Now we scan for rogue sites.
SiteAdvisor “helps protect you from all kinds of Web-based security threats including spyware, adware, spam, viruses, browser-based attacks, phishing, online fraud and identity theft.”
It is about time someone come out with this idea. The web is becoming very unsafe with many traps waiting for the unwary.
Just the other day, a friend of mine went to ‘morzilla’ instead of mozilla.com.
Misspelled domains or typosquatting is a multi-million dollars business. It is tough arguing for or against it.
But scam like this is much worst.
It frustrating to see online scammers getting away with their act and we can do nothing about it. I had thought of creating an online registrar of scam sites but SiteAdvisor took it a step further.
As a plugin for browsers, it attempts to detect and inform unwary users of rogue sites, protecting them from risks.
It is interesting though to see how SiteAdvisor intend to make money and who are investing them.
Just like adwares/spywares, think about how much money scammers are making. Would they stop without a fight? The ensuring battle provides enough fuel to keep SiteAdvisor going.
Think about how much the anti-virus market is worth. Protecting user is a lucrative business. A successful SiteAdvisor might be target for acquisition by one of the big AV boys.
As for my less techie friends, I will suggest they install this.
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